Events are in our blood. Impact. Buzz. Legacy. There’s no better way to drive home brand recall than through live action. With creativity in abundance – while always keeping one eye on the goals – Azalea has conceived and managed hundreds of events. From mass-market consumer exhibitions, made-for-TV sporting championships, to corporate sales and incentives, you’ll be assured of a memorable experience brought home on budget, on time, and on brand. With an eye for detail, and the courage to create something extraordinary, we’re just itching to get cracking on your next event.


Take a legend of golf, put him in room with people who might just spend £25,000 on a new watch, and watch a great event unfold. Add six one-to-one media interviews with the aforementioned legend, and it’s a great start to a campaign for a luxury brand.

Nobody can escape a Thames river cruise right ? Bringing together tour operators, media, ambassadors, celebrities, and a healthy dose of Pimm’s on a summer’s evening, there’s no better way to warm your partners to your destination.

Major sporting event management. Our objective here is always the same – create an environment where ordinary people are made to feel extraordinary. Sporting heroes doing what they love, but feeling like the world is watching too.

It’s never easy finding space when the whole circus comes to town. Take a big name, a full English fry-up, and an informal Q&A, and, suddenly everyone remembers where they were on a Tuesday morning.